Fashion at Mobile

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The Online-Media Academy Styleprofiler rests for the next time; please subscribe to the RSS Feeds or the Trendletter by Fashionoffice to get information about interesting educational sources for design, art, communication...

25 Aug 2011 - Symposium: 'Metabolism: The city of the future' at Mori Art Museum, Tokyo 

25 Aug 2011 - Education: Göteborg Art Biennial collaborates with schools of photo, design on ideas and research on forms of living

23 Aug 2011 - Art/education/photo: Marilyn Minter at the gallery of the School of Visual Arts

23 Aug 2011 - Art/education: 'Understanding Trends in the Art Market' online course by Sotheby's Institute of Art starts in September

4 Aug 2011 - Art-education: students in a research program (what engages the audience?) at the 18th Biennale of Sydney

4 Aug 2011 - Fashion-education: research fashion magazines with Geert Hofstede's cultural dimensions

4 Aug 2011 - Fashion-archive: Fashionoffice's Trendletter collection is one of the magazine's chronological overviews

27 June 2011 - A multi-format fashion magazine's web video teaser
The web video is made for the launch of the new issue of the extraordinary multi-format fashion/art magazine Visionaire (since 1991) - it is released 3 times a year in a (very) limited edition and different formats like packed into an orange bag. The 60th issue under the title 'Religion' is out now. It is edited by Givenchy's artistic director Riccardo Tisci, who collaborated for this issue with prominent artists and couturiers like Marina Abramovic and Karl Lagerfeld. Susannah Frankel publishes on 'The Independent' an interview with Riccardo Tisci and reports about the format of the 60th issue: "True to Visionaire's history, the format is unorthodox – a wooden box carved out of antique doors and based on an alter-piece splits open to reveal a leather-bound hardbacked book inside."

27 June 2011 - Awarded web documentary
...with interactive features like online debates or email exchange with the presented people. The web features extend the chronology of the film. The web documentary 'Prison Valley' received in 2010 the 'France 24-RFI Web Documentary Award' which is organised by international news TV and radio stations at the Visa pour l'Image - Perpignan photojournalism festival. The award honours not only the theme and the approach to it, but also the innovative use of new multimedia tools. Entries must be sent on 20 July 2011 at the latest

23 June 2011 - Artist reflecting role models from media culture
US multimedia and performance artist Desirée Holman uses handmade masks and costumes to re-build the images of the iconic role models...

17 June 2011 - Privacy and property of data in the 'Cloud'; media information by Fashionoffice
Fashionoffice has outsourced its IT since 1996. A characteristic of the 'Cloud' is that the data (content streams, statistical results) are not in the exclusive property of Fashionoffice as the magazine uses the property of others for the delivery and statistical measurements. The Cloud shows its foggy nature when...

13 June 2011 - Venice Insight by publisher Karin Sawetz: 'What Women Want(?)' the title of an exhibition during the 54th Biennale di Venezia which I won't show but bespeak picture-less. I will explain my decision why I don't publish the images.

5 June 2011 - Fashionoffice's 'Cloud'-experiences; Insight by publisher Karin Sawetz
Fashionoffice has outsourced its IT since 1996. Today, the data-business calls this praxis 'Cloud Computing'. In IT-magazines you will find two burning questions: "Has the 'Cloud' reached the quality that the data - a capital of a company, are in secure hands? Is the privacy of the data ensured?" Now, in this article I will report from the experiences we have made during the last 15 years with Cloud-services...

30 May 2011 - 'Revolution and cultural mutation' the title of the article about art and cultural practises in Tunisia by Rachida Triki (art historian, curator, Professor of Philosophy (aesthetics) at the Tunis University) on, an exclusively online released publication (launch on 1 June in Venice) that covers the Arab cultural world from the Middle East North Africa (MENA) region. "Recent events in the Middle East have shown the world something incontrovertible: official media outlets no longer have a monopoly on the systems of communication that dictate both the content and level of information in circulation at any given time..." begins the introduction to Rachida Triki's essay on The essay will also be published in the catalogue 'The Future of a Promise' at the 54th Biennale di Venezia, premiere on 1st June.

30 May 2011 - Spanish revolution covered by an art, music, design online-publication
"Mass media won't show you the truth" is one of the statements in the video by about the revolutionary movements in Spain and advices to use social networks and internet for getting involved. Probably the statement is true; because people who lost their possessions and have to fight for basic rights like equality are in common not very attractive - not at all worth copying which is a key value to be mentioned in lifestyle media. But the revolution in Spain has attracted the (publication about design, music, art...) where you can find an article about the activities of the movement

28 May 2011 - Searching for the things that happened
The video presents scenes from two filmworks by the Viennese artist, documentarist, and researcher Marika Schmiedt (born 1966) about the holocaust during the times of National Socialism in the 1930s/40s in Austria; especially the prosecution of Roma and Sinti. In the first video, Marika Schmiedt shows how difficult it is to find the truth in the Austrian bureaucracy - she runs in 'fast motion' from one office to the other. The second part of the video is taken from the series 'Visible' - a form of oral history, about the painter, musician, writer Ceija Stojka, who survived a concentration camp; Ceija Stojka says to the filmmaker that she is one of the last ones who has the chance to take a personal look at the thoughts, memories of a witness of the holocaust. Now, the work of Marika Schmiedt is part of the show 'Call the Witness' at the Roma Pavilion during La Biennale di Venezia

23 May 2011 - Clay sculptures 'Hipocrites' are representing men who feel the loss of their influence on politics, society or the destruction of nature
The video shows the 'Hypocrites' by Mirko Bratušas, who represents the Republic of Slovenia at the 54th La Biennale di Venezia. The installation of the Hipocrites in the Slovenian Pavilion is entitled 'Heaters for Hot Feelings'. The artist explains on his website the project in Venice: "Feelings are difficult to articulate, to display. To ourselves and to others. Exposed or isolated from all other … I’d be happiest if I managed to awaken in the visitors the sensuality that we’re all lacking. There’s a lot of talk about high technologies, new technologies in the arts. We’re used to things existing, and knowing nothing about them." Find more about the project on

23 May 2011 - Updates on the imprint of Fashionoffice
Find updates for the addresses of the Trendletter and press releases - recently we have reported that we had to change the contacts because of (until today) not verified circumstances. Probably even Fashionoffice's last media information about statistics delivered by accredited online-tools gives useful insights into today's living and working with 'cloud'-services

22 May 2011 - Clouds are symbolising transcendence, give room for imaginations; they are engines for hallucination... the audio/video installation 'The Cloud of Unknowing' by Ho Tzu Nyen described on the website of the National Arts Council Singapore. Ho Tzu Nyen represents with 'The Cloud of Unknowing' Singapore at the 54th International Art Exhibition which stands this year under the theme 'ILLUMInations' - in the meaning to reflect upon what inspires contemporary artists and the conventions to view art. "Set in a deserted, low-income public housing block in Singapore, Ho's Cloud presents scenes of eight characters in eight apartments, each in an encounter with the cloud..."

14 May 2011 - Data sculpture made by robots from a mathematical program counting viewers, their movements, colors of their clothing... Prague (CZ) based artist Federico Diaz. The installation 'outside itself' is produced without human hands; only by data streams which are reflecting constantly the environment. 'outside itself' will be presented at the Biennale di Venezia from June on. "Together, viewers of all ages and nationalities will influence the sculpture's ultimate form in this work of 'Light' and 'Nations'..."

14 May 2011 - Lavatory as a metaphor for internet communication
... seen at the video installation by Japanese artist Tabaimo who shows women in a public lavatory; the messages on the lavatory-walls are similar to the ones that are posted in our days online on the internet. For Tabaimo, the lavatory is a mirror of life; the secret voyeur who is taking pictures from women in the lavatory is active online too. The allegory on the internet is about (non)privacy and (dis)information. She involves the viewer into a scenery where the inside reflects the outside and vice versa. The stories of the handdrawn comic strip alike animations on screen-walls that are surrounding the viewer are developed by the artist during her work and are not predicted by her before. Between 4 June and 27 November, Tabaimo's installation 'teleco-soup' at the Japan Pavilion at Giardini during the Biennale di Venezia "...connotes the idea of an 'inverted' soup, or the inversion of relations between water and sky, fluid and container, self and world."

SELECTED ARTICLES about the research fields of Fashionoffice:

The democratic principle of the internet The 'eco-system internet' is built upon the conviction of the self-regulating competence of its users. Fashionoffice is following this concept from its earliest online study in 1995. Now, Fashionoffice publishes new data...

The eyes of journalists Is it possible for wide-spreading publishers to identify for example a 'Kill Switch' or partly shut-offs of internet functionalities?

What's coming next? As online is a self-regulating system that functions in a response-flow, the users’ choice has the most impact. Fashionoffice previews keyword trends, January 2011

Fashion and media theory at Fashionoffice
Fashionoffice's editorial concept is built upon the scientific approach to fashion. Alongside to its publishing agenda, the organisation is doing fundamental research on media, December 2010

Fashion and Advertising
Fashionoffice co-founder media psychologist and neuroscientist Dr. Josef Sawetz about the same roots of fashion and advertising, May 2010

STYLE TRENDS 2010 (26 May 09 - 23 Jan 2010)
What is the trendiest personal style?
The users had the choice to vote for one of 19 variables from 'Classic' to 'Romantic', over 'Mod' or 'Sporty'...

Where the users find the trendiest inspiration for the personal style
By asking where the Fashionoffice users are getting the inspiration for the personal style on- or offline, it becomes obvious that...

Journalistic media are the trend sources of online users
Fashionoffice has asked users to decide where Fashionistas get the trendiest information about fashion, design, beauty on the Internet...

The international 'hot spots' in fashion
Since 2008, Fashionoffice asks users to vote for five Fashion Cities (New York, Paris, London, Milano, Tokyo). In the years before, the list contained more city names like Los Angeles, Amsterdam, Stockholm or Vienna; these cities are interesting for the users too, but they are not counting to the international 'hot spots' in fashion...

The favorite men's style is more simple and casual
The importance of the 'Simple'-style grows stronger than any other men's style during the most recent Styletrends-survey. Fashionoffice has asked fashion and beauty addicted online users...

The mobile phone becomes the 'outdoor computer'
Since 2003 Fashionoffice researches the most important trends by asking users online on Styleradar and Beautyradar. During the last Styleradar-survey, online fashionistas were asked for the first time even if web or gaming can be counted to the trendiest extra usage of the mobile phone...

STYLE TRENDS 2009 (1 Aug 08 - 15 April 09)
STYLE TRENDS 2008 (15 March 08 - 1 Aug 08)
STYLE TRENDS 2008 (1 July 07 - 9 March 08)
STYLE TRENDS 2007 (11 Aug 06 - 31 July 07)
STYLE TRENDS 2006 (30 Aug 05 - 13 Oct 06)
STYLE TRENDS 2005 (Mar 05 - Sept 05)
STYLE TRENDS 2005 (Sept 04 - Mar 05)
STYLE TRENDS 2004 (Mar. 04 - Sept. 04)


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